In the Backstage of Social Media Usage

Image by Rossco ( Image Focus Australia)

What has bothered me lately is the talk “which technologies to use in order to gain the ‘must’ layer of social media in our thing”, regardless if it is in the business sector or the educational sector. I believe in some cases this discussion to be pointless.

Like someone wise has once said, it’s the right questions that take you further.

So far before even pondering should we use Wikis in our business, the actual question should be:

How to turn our current environment and culture into something where these tools are able to support us efficiently?

Here’s 2 great videos with Cisco’s John Chambers to open up this statement. Enjoy and thanks for a certain friend for sharing these.

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